WEEK 1 – Identifying Your Brand

We start the course by assessing where we are at with our projects right now. From there we will think about where we come from, clarify why we do what we do to then map out where we want to go. Basically, this week we start laying out the foundation of your project and make sure that the outcome will be everything you hope for.

In practical terms that means that I will outline the scope of the course, explain what branding means and give you some questions to answer to clarify your idea and to discover your Core Values, think about your why and help you write a One-Liner to introduce your business.

Are you ready to start?


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Verena’s Design Studio builds bespoke responsive websites, optimized for search engines, accessibility and sustainability.

I design online presences that create positive change – and I love sharing my knowledge with others.


is a place for learning how to build or improve your website.

To make this world a better place we need to work together and support each other.

WEB DESIGN FOR CHANGE is here to support you and your project, so that your idea can have the biggest impact.

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